Smart Phones, Smart TVs, Smart Website | MCD Partners

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November 11, 2011

Smart Phones, Smart TVs, Smart Website

In our first collaboration with Samsung, MCD completely re-imagined a new site experience for samsung.com.
Working closely with the Samsung team, we used key learnings from focus groups, usability testing and brand research to drive a host of site improvements and design solutions that make the site a little smarter.
We created more opportunities to market products effectively, improved filtering tools to drive customers to products faster, and integrated the Samsung brand experience from the homepage down. See what a beautiful thing insights can be. The new samsung.com.
Learn more about our recent work with Samsung, check out our list of clients or get in touch about a project.