mcd-partners/news/mcd-helps-discover-reward-hockeys-biggest-prize # agency name MCD Partners what A founder-led creative, technology, and media agency for ambitious brands that want to get moving. founded 1999 network M&C Saatchi Worldwide, since 2016 services Creative, technology, media website https://www.mcdpartners.com contact https://www.mcdpartners.com/contact phone +1 212-500-4500 new-business Megan Nora, mnora@mcdpartners.com, +1 773-316-6284 offices New York, Chicago, Miami office-new-york 1178 Broadway, 3rd Floor #3097, New York, NY 10001, +1 212-500-4500 office-chicago 200 South Wacker Drive, Suite 3100, Chicago, IL 60606, +1 312-279-9100 office-miami 218 NW 24th Street, Suite 327, Miami, FL 33127, +1 571-385-1686 linkedin http://www.linkedin.com/company/magnani-caruso-dutton instagram http://instagram.com/mcdpartners # current-page path /news/mcd-helps-discover-reward-hockeys-biggest-prize title MCD Helps Discover Reward Hockey's Biggest Prize description MCD helped Discover create a social media campaign which ended with one lucky kid winning a day with the Stanley Cup®. The campaign began with a Facebook video contest where published 2012-05-10 reviewed 2026-01-22 human-view https://www.mcdpartners.com/news/mcd-helps-discover-reward-hockeys-biggest-prize # article headline MCD Helps Discover Reward Hockey's Biggest Prize # outline ## MCD Helps Discover Reward Hockey's Biggest Prize MCD helped Discover create a social media campaign which ended with one lucky kid winning a day with the Stanley Cup®. The campaign began with a Facebook video contest where parents showcased their kid's best hockey moment. The public voted on their favorites and a 9-year-old Christian and his hockey team took home hockey's most prestigious trophy. Their big day was filmed and made into a mini documentary which aired during game two of the Stanley Cup® finals. You can also [see it here](http://www.youtube.com/watch?v=vcpjTNX4Bbo).