mcd-partners/news/in-the-ring-with-premier-boxing-champions-2

# agency
name             MCD Partners
what             A founder-led creative, technology, and media agency for ambitious brands that want to get moving.
founded          1999
network          M&C Saatchi Worldwide, since 2016
services         Creative, technology, media
website          https://www.mcdpartners.com
contact          https://www.mcdpartners.com/contact
phone            +1 212-500-4500
new-business     Megan Nora, mnora@mcdpartners.com, +1 773-316-6284
offices          New York, Chicago, Miami
office-new-york  1178 Broadway, 3rd Floor #3097, New York, NY 10001, +1 212-500-4500
office-chicago   200 South Wacker Drive, Suite 3100, Chicago, IL 60606, +1 312-279-9100
office-miami     218 NW 24th Street, Suite 327, Miami, FL 33127, +1 571-385-1686
linkedin         http://www.linkedin.com/company/magnani-caruso-dutton
instagram        http://instagram.com/mcdpartners

# current-page
path         /news/in-the-ring-with-premier-boxing-champions-2
title        In The Ring With Premier Boxing Champions
description  We’re bringing boxing back. In early 2015, Haymon Sports introduced Premier Boxing Champions (PBC), a new boxing series that’s broadcast live (and free) on network television
published    2015-09-15
reviewed     2026-10-08
human-view   https://www.mcdpartners.com/news/in-the-ring-with-premier-boxing-champions-2

# article
headline  In The Ring With Premier Boxing Champions

# outline

## In The Ring With Premier Boxing Champions

We’re bringing boxing back.

![Premier Boxing Champions](https://images.ctfassets.net/ts86z860s6dc/6VdTguH34RhsVp1XjBpwPT/ddda2b5c7eaeaa4cf56bd158819ef0ea/Premier_Boxing_Champions_3_Version_1.png)

In early 2015, Haymon Sports introduced Premier Boxing Champions (PBC), a new boxing series that’s broadcast live (and free) on network television. The ambition? To return boxing to a top five U.S. sport.

We partnered with Haymon to design the digital experience for PBC, further establishing it as *the* definitive name in boxing. With close client collaboration and agile methodology, we brought the full brand experience online, showcasing today’s best and brightest talent with a new, interactive site.

[PremierBoxingChampions.com](http://www.premierboxingchampions.com/) features brand and fighter news; live coverage of fight nights with blog updates; in-depth visual match reports; and many more opportunities for deeper fan engagement with their favorite fighters, in and out of the ring.

![Premier Boxing Champions player stats](https://images.ctfassets.net/ts86z860s6dc/33XYsdi9gY3Tf5Hy48kvJN/64076f455f3e1dc753d85e3a1c972839/Premier_Boxing_Champions_player_stats.jpeg)

And we designed and built the site with a responsive, mobile-first approach, so it works seamlessly across any device (as we anticipated, over 70% of traffic is coming from mobile devices).

![Premier Boxing Champions mobile devices](https://images.ctfassets.net/ts86z860s6dc/37LBzZSHwD5VcnMQ1CHBWk/ca1d7274b90f0a70b8da348733f1a4aa/Premier_Boxing_Champions_mobile_devices.png)

So go ahead, check out the [site](http://www.premierboxingchampions.com/). Take a look around. Find out more about the fighters and their fights. And see for yourself why boxing is getting even bigger.